This webpage is made up of all the most up-to-date data, insights, and trends you require that will help you understand how persons in Hong Kong use digital equipment and solutions in 2024.
*Advisory: we’re knowledgeable that usage premiums in surplus of 100 percent of the population, “qualified” population, and / or World wide web buyers could seem implausible, but we’ve elected to republish resource data “as is”, to help audience to generate their very own judgements. You should see our comprehensive notes on data To find out more about these anomalies.
However, as we mentioned from the Facebook portion higher than, alterations in the audience reach figures printed in Meta’s ad preparing resources never automatically correlate with General improvements in its platforms’ Energetic person bases.
A whole new sign convention has actually been adopted for the whole series of the monetary account considering that June 2023. From then on, an increase in economic non-reserve assets/reserve belongings is indicated by a positive price although a decrease in financial non-reserve property/reserve assets is indicated by a destructive worth.
Additionally, we’ve viewed some particularly strange tendencies inside the data noted in X’s promotion instruments in the last yr, so we’d suggest warning when it comes to analysing these X figures.
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Note: ByteDance’s promotion sources only publish viewers gender data for “woman” and “male” buyers.
Get fresh new insights: our helpful social media marketing overview website page allows you remain up-to-date with worldwide social networking tendencies, featuring crucial headlines for social networking adoption, in addition to the newest user figures for the globe’s most generally used social networking platforms.
Additionally, our analysis suggests that X’s inferences may not be specifically reliable in identifying consumers’ gender, particularly in nations in which English isn't the dominant language.
However, it’s vital that you strain that these advertising attain read more figures tend not to depict month to month Energetic consumer figures, and there might be meaningful distinctions concerning the size of Snapchat’s advert viewers and its whole Energetic user base.
Nevertheless, complexities connected with the gathering and Evaluation of Online person data indicate that it can typically consider various months in advance of study is ready for publication.
The business’s frequently revised figures propose that Instagram’s advert attain in Hong Kong was such as forty nine.four per cent of the full inhabitants Firstly in the calendar year.
Take note: Meta’s advertising and marketing sources only publish viewers gender data for “woman” and “male” consumers.
On the other hand, Take note that A lot of people all over the world make use of more than one cellular link – by way of example, they could have one connection for personal use, and A different one for perform – so it’s not unusual for cell relationship figures to noticeably exceed figures for total inhabitants.